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Program Details

Base Commission 5% - 7%
Payment Frequency Monthly
Payment Type ACH, Direct Deposit
Accepted Countries Global

Wayfair Affiliate Program: Overview

Wayfair is a leading home furnishing and décor brand featuring 7+ million products in its catalog. Visitors can find everything they need to add to their home from furniture and lighting to appliance and outdoor. The pricing on Wayfair.com is unbeatable and the items they offer are high-quality.

Wayfair pulls in over $4.72 billion a year (as of 2015) through its 10mil+ yearly orders. This has moved it to the #4 position for top furniture and appliances sites. Average orders on Wayfair.com top $300, too, making for a lucrative partnership for those in this market niche.

About the Wayfair Affiliate Program

The Wayfair affiliate program, operated through ShareASale, pays its partners 5% – 7% commissions for all products sold through its site and app. Earnings are available within a 30-day cookie window.

Joining the Wayfair affiliate program also makes you a partner to:

  • JossAndMain.com
  • AllModern.com
  • BirchLane.com

And, Wayfair’s wedding registry (big opportunity here!).

The program comes packed with great, supporting features like affiliate management, data feeds, and optimized creative assets. You get all the bells and whistles you’d expect from a major brand.

The Wayfair Program: Pros and Cons

The Wayfair program is one of the best you can find in the home furnishing and appliance market. Their product catalog, affiliate payout, and support go way beyond what you’d find with other retailers. This is a company you’d love to promote – because they love their customers and customers love them.

Wayfair’s affiliated companies will quickly expand what you can offer through sites and campaigns.

What are the best parts of the Wayfair affiliate program? What are some of its downsides?


  • Huge 7mil+ product catalog (and 1-2mil data feed)
  • Big $300 average order sizes
  • $10 bonuses for every wedding registry referred


  • Really… none

Wayfair Offers and Promotions: Our Verdict

Wayfair has been absolutely killing it in the home furniture and décor space. This brand has been active since 2002 but it seems like they’ve only recently topped the charts. It certainly helps that they’ve adapted to online shopping trends and best practices. Plus, their family of brands (like Joss & Main, All Modern, and Perigold) are doing stellar on their own.

The Wayfair offers and promotions they do through their yearly “Way Day’ 2-day sale is phenomenal. Plus, they’re running big promotions pretty much every major holiday and month, anyway. This means continuous action for its partners.

The Wayfair affiliate program has pleasant features and respectable commissions. 5% doesn’t seem like much when compared to other big retail online stores. But, consider the products and their pricing. A few big sales – like high-end furniture – blows other promotions out of the water.

In all, if you’re in the retail space, or home & décor, you need to partner with the Wayfair program. Your audience will low what it offers. And you’ll love the earnings you’ll get with each promotional push.